Client
Tesla
Services
Event Management
To celebrate the launch of the new Tesla Model Y in Australia, Tesla partnered with Peanut Productions to deliver a premium, hands-on experience for media, influencers, and corporate guests.
Across three carefully planned event rotations, guests were invited to Tesla’s Mascot HQ before departing on a carefully created drive to a private residence in Burradoo. The route was designed in partnership with a professional drive team to ensure a seamless and enjoyable journey.
The first two rotations focused on media, press, and influencers. At the Burradoo residence, guests enjoyed a private lunch alongside senior Tesla leadership, including the Head of Tesla Australia, who was actively involved in hosting and engaging with attendees.
The third rotation welcomed Tesla’s corporate customers, rounding out a highly curated series of events. At the end of each day, all vehicles were thoroughly cleaned and detailed to ensure they were pristine and guest-ready for the following event.
Peanut Productions managed all aspects of the event, including end-to-end logistics, supplier engagement and on-the-ground coordination.
