Coca-Cola Amatil



Sales & Marketing Conference


The annual Sales, Marketing & Strategy Conference is a key meeting point for the salesforce to give updates, share vision and reenergise the force. It gathers 220 internals from Marketing and Sales teams from top management and directly under across the country. 

Two days, one evening. Plenary sessions, motivational sessions, simulation, product experiences, entertainment, gala dinner and dancing. Peanut Productions worked with CCA to take over the entirety of the Novotel Hotel in Brighton Le Sands to reinforce key messaging and communications. Diverse screens were utilised within the plenary sessions to keep the guests engaged and motivated. Entertainment included a performance by the the Potbelleez, LuMens and The Mad Hatters.